Practice Rebranding

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Client: Braceland Orthodontic Practice
Project: Practice Rebranding

Designing and implementing a suite of marketing material for a long established orthodontic practice in Surrey.

The Brief

The practice wanted to revive it's brand and reposition itself with the changing balance of NHS and private patients. The practice has a large percentage of children as patients as well as adults and the rebrand needed to be flexible enough to be used across all current and future marketing.

Summary

We created a fun, approachable and memorable brand that really focuses on the end result - the smile. The new Braceland logo is used across signage, website, practice pack and all communications to create an impactful brand. The result makes the patient smile in more ways than one.

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